Friday, May 27, 2011

Summer time and the livin's easy

Lately, judges and critiques are looking at seasonal or chronological books and asking, "why is summer so sparse?" That's because no one is getting out there and working on yearbook during the summer. You might ask, "Kat, what IS there to do during the summer?" Well guys, I have a few ideas for you.
- If you're trying out for a sport or going to camp for that sport, ask your coach if you can get some pictures of students during that time. You could have a spread about tryouts and camp together or do one for each.
-Did you or your friends go on vacation? If so, grab some of the photos from it to use for a summer vacation spread.
-I bet a few people at your school worked during the summer. Find out where people work by looking at their Facebook or if you're going to be by that place, snap a few photos. You could do a summer jobs spread in the yearbook as well.
-My favorite idea of all needs to happen now...Find out if anyone is going to study abroad or go to a foreign country to teach or help build houses. How interesting would it be to have a feature story page about them?
-Market the yearbook during the summer! At the end of the school year you can hand out flyers suggesting to students and their parents that if they missed out this year to get a yearbook, don't miss out next year. Order it now! You can offer the book for $5 off during summertime only.
-Sell OLD yearbooks. Put out a flyer if you have any old yearbooks laying around during graduation or any other event in the summer. If a parent see's their students freshman yearbook at graduation, they might just want to buy it off of you!

Another important thing to do during the summer is GO TO YEARBOOK CAMP! Here's a list of the things that can be finished before school starts if you come to camp...
- Theme
- Cover
- Endsheets
- Divider pages
- The layouts of at least three spreads in the yearbook
- Marketing ideas for the whole year
- New updated Facebook page for your yearbook
- Folios
- Graphics for the yearbook
- All of your fonts chosen for the entire year
- Finished ladder
- Deadlines sorted out and how many pages you'll be submitting during that time
- Who knows, you might even win a camera or an upgrade for your cover at camp during the auction. 
Go to www.walswortheast.com to find out more about the workshop.

If you have any other ideas and want us to share them, email us or post a comment below. 

Oh and PS- Thats Muggs (my puggle) enjoying herself on the beach.

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