As some of you know I started my yearbook career on the west coast (sort of) in Arizona. While I was there I got to know quite a few of the award winning advisers from California. Jim Jordan is one of my favorite people of all time and turn to him when I'm looking for great ways to better the yearbook programs I work with.
He has a great website through his school. It can be found here.
We know that this time of year it's really easy to take a break and try not to think about yearbook for awhile. This can be seriously detrimental to your program for next year, however, so we'd like to propose some fresh new ideas about how to start developing next year's theme now.
We've all heard about the tried and true method of a "theme packet." Some schools do individual packets, some break their classes up into groups of students, but this is a widely used method of getting the creative juices flowing and the conversation started about next year.
But what about starting the conversation as a class. Below is a link to a worksheet that asks very general questions that can get your students thinking about why next year is going to be different from every year before it. This is a great place to start when looking for a new, unique theme that is relevant to your school for next year.
Often doing a group brainstorming session can help your students begin to visualize and unite under a theme that the whole staff can get behind. Now, as with everything else you're never going to make 100% of people happy 100% of the time. If you have some competing personalities, sometimes an executive decision needs to be made, but here are some great Team Building resources for you to use to help get your staff working together.
Remember a theme needs to be evident in the following places at the very least:
- cover
- endsheets
- title page
- dividers
- folio
- opening/closing
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